Full Sail’s chapter of the Collegiate DECA was brought to campus by Jackie Otero, program manager for our Entertainment Business and Music Business programs. Founded in the 1950s, DECA is a nationally recognized club designed to unite future business leaders.
This chapter is open to students from any of our degrees, and Jackie stresses the importance of aligning it with those interested in the business side of their field. “DECA’s a recognized brand and it’s a really good thing to tie your name to in the business world,” she says. “Once you’re in that club it’s a shared experience. There’s all these chapters around Florida in the college division and it’s a great way to network.”
Among the networking opportunities are the annual DECA competitions held at both a state and national level. These events challenge entrants with simulations, case studies, and presentations in areas like marketing, finance, entrepreneurship and management.
DECA’s Florida state competition is held annually, usually in March. “It’s kind of like The Apprentice,” Jackie says. “We focus on practicing case studies. You choose the area that you want and are given a scenario where your client is asking you for a specific thing, and you have to prepare a presentation that meets that criteria, then present it to judges. It’s a great exercise and we have faculty there to help answer questions and give guidance.”
Winners of the state event go on to the international conference held in Washington, D.C. “We have a broad spectrum of students,” says Jackie. “I think we come at the business world from a different angle based on the nature of our programs, and are able to offer a unique perspective.”